The One Percent Rule

In a recent study blocking internet on smartphones:

“improved mental health, subjective well-being, and objectively measured ability to sustain attention….when people did not have access to mobile internet, they spent more time socializing in person, exercising, and being in nature.”

Nowhere is this tension more evident than with social technology and Apps (this includes video). The smartphone, a device of staggering power, was meant to amplify human intellect, yet it has become an agent of distraction.

In the grandest act of cognitive bait-and-switch, our age of limitless information has delivered not enlightenment but a generation entranced by an endless stream of digital ephemera, content optimized for transience rather than thought, reaction rather than reflectio